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Affiliate Hyperlinks, Lengthy Tail Content material and Extra
Google on affiliate hyperlinks, MarTech Report on lengthy tail content material, and Acceleration Companions on Taiwan’s internet online affiliate marketing trade. These subjects and extra on this week’s Affiliate Roundup.
Finest Practices, Explainers, and Predictions
APAC Highlight: Affiliate Advertising in Taiwan
The company Acceleration Companions on internet online affiliate marketing in Taiwan.
Supply: Acceleration Companions
Google: Numerous Affiliate Hyperlinks OK if Content material is Priceless
Commentary from Google’s John Mueller, who says the variety of affiliate hyperlinks on a web site is “irrelevant.”
Supply: SearchEngine Journal
M&A, New Entrants and Options
Platforms that serve the lengthy tail are attracting consideration.
MarTech Report on lengthy tail monetization platforms, together with FYPM (what you suppose it stands for) and EMCEE.
Supply: Martech Report
Case Research, Profiles, and Awards
Wildfire, Which Powers Microsoft CashBack, Raises Hundreds of thousands In Funding
White-label reward platform Wildfire proclaims $15 million increase.
Supply: MediaPost
Fetch Rewards Platform Expands Attain, Debuts OOH Advertisements
A profile on the Fetch Rewards platform, which is working a marketing campaign known as “Get Receipt Wealthy!”
Supply: MediaPost
E-commerce-as-a-service platform Cart.com picks up $98M to present manufacturers scaling instruments
Cart.com payments itself as an end-to-end ecommerce platform, although it doesn’t seem to have affiliate monitoring in-built.
Supply: TechCrunch
PerformanceIN High 50: Nominate Your Business Superstars
A name for nominations for PerformanceIN’s High 50, recognizing excellent people within the efficiency advertising trade.
Supply: PerformanceIN
Occasions, Webinars, and Podcasts
The Advert Platform: What advertisers must learn about internet online affiliate marketing
Podcast by eMarketer on what advertisers must learn about internet online affiliate marketing.
Supply: eMarketer
The Affiliate Advertising Podcast – Exploring Affiliate Advertising within the Training Sector with Ory Weihs
Lee-Ann Johnstone’s Affiliate Insider podcast on internet online affiliate marketing within the schooling sector.
Supply: Affiliate Insider
Affiliate Adjoining
Instagram assessments adverts in Store tab, additional constructing out e-commerce potential
If purchasing stays completely throughout the ecosystem of social media apps, then a possible visitors supply will likely be misplaced to some associates, networks, and retailers.
Supply: Advertising Dive
When you have an affiliate trade story to share, tell us!
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